Now trading as Blend Marketing, this tourism agency serves tour, activity and attraction brands across strategy, creative, paid media and booking-focused website builds, with campaigns measured on direct online revenue. It positions itself on selling experiences rather than general brand advertising. Named work includes 360 Chicago, Legacy Mountain Ziplines, Land of Natura, Hike Maui, Royal Gorge Rafting and Old South Carriage Company, mostly US operators in Hawaii, Colorado, Illinois and the Southeast.
The connection gives Blend Travel Marketing secure API access to your product and booking data in Ventrata for the work it carries out on your behalf.
To learn more about Blend Travel Marketing, visit blend.travel.
Primary website | |
Tags | Marketing & Advertising · Software Development |
Developed by | Blend Travel Marketing (using Ventrata's OCTO API) |
Blend Travel Marketing is a service partner for Ventrata clients. Services they offer include:
Strategy – plans your marketing around direct online revenue.
Creative – produces creative for your campaigns.
Paid media – runs your paid advertising.
Website builds – builds booking-focused websites.
Their app connection links your Ventrata account with Blend Travel Marketing so it can use your product and booking data for the marketing work it carries out on your behalf. Features of this connection include:
Reads your products and availability – for the products enabled on the connection.
Retrieves your bookings – including updates and cancellations, for those products.
‼️ IMPORTANT
Blend Travel Marketing will process your guests' personal data. Review your privacy policy and terms before connecting.
Working with Blend Travel Marketing
Get in touch with Blend Travel Marketing through blend.travel.
Agree the scope and pricing directly with them.
Give them access if needed. See below.
Creating the Blend Travel Marketing Connection
🔐 Required Role Permissions: See Connections, Modify Connections, See Connection Key
Before you begin:
You need an agreement with Blend Travel Marketing to use their services.
In Ventrata Dashboard, go to Connections → Connections, click + New Connection, and select Blend Travel Marketing from the list of partners.
(Optional) You can also set the connection Name of your choosing, which may be helpful if you plan to have multiple Blend Travel Marketing connections and would like to differentiate between them more easily in the future.
Press the Create Octo Connection button.
📗 TIP
If needed, you can also allow or disallow products or destinations on the connection level to limit what Blend Travel Marketing can access.
Sharing Access with Blend Travel Marketing
Securely share the OCTO API key shown on the connection you've created with your Blend Travel Marketing contact so they can complete the setup on their side.
Your Ventrata configuration is complete. You can revoke access at any time by deactivating the connection.
Sharing Dashboard access. If Blend Travel Marketing also needs the Dashboard, create a Ventrata user for them with a role that has only the permissions they need (see How to Set Up Roles), and remove it when you stop working with them.
Managing the Blend Travel Marketing Connection
Revoke access by deactivating the connection.
Allow or disallow products: limit which destinations, products and options Blend Travel Marketing can access. See how to allow or disallow products.
Rename the connection to tell several Blend Travel Marketing connections apart.
Connection Features Detailed
This section is for anyone who wants to know exactly how the Blend Travel Marketing connection works: what Blend Travel Marketing does with your Ventrata data, and which Ventrata OCTO API calls it makes.
Reads products and availability | ✅ |
Reads the products and availability enabled on the connection. Only products enabled on the connection are visible. You can limit this with allow and disallow settings.
What this means for you: The partner only sees the products you allow. |
Reads bookings | ✅ |
Retrieves bookings, updates and cancellations for those products. Covers new bookings, changes and cancellations.
What this means for you: The partner can see what is booked for the work it does for you. |
✅ supported
FAQs
Blend Travel Marketing can't see some of my products.
Blend Travel Marketing can't see some of my products.
Check which destinations, products and options are allowed on the connection, and confirm that your products and options are enabled for sale on the Direct API source. If the issue persists, contact our Technical Support.
📚 More about Ventrata connections
Partner Information
Blend Travel Marketing
Ventrata Partner ID: cf11a668-8d9a-471a-97e5-3e3c72ce3bfe