AT New York & Company is a New York-based travel company serving Japanese-speaking visitors since 1999, running its own city sightseeing and night tours and selling Broadway, observatory, museum and sports tickets, airport transfers, guides and hotel bookings. For operators, it brings Japanese travelers, individuals, groups, corporate clients and Japanese travel agencies, booking in Japanese, with sightseeing tours and Broadway and observatory tickets the core products.
Connecting AT New York & Company to Ventrata will sync your availability and prices and deliver bookings, changes and cancellations with tickets issued automatically.
To learn more about partnering with AT New York & Company, visit www.at-newyork.com.
Primary website | |
Tags | Travel Agent |
Destination markets | 🌎 Global |
Source markets | 🌎 Global |
Specialties | Japanese-speaking visitors to New York |
Connection features | Availability Sync · Pricing Sync · Bookings Sync |
Developed by | AT New York & Company (using Ventrata's OCTO API) |
This reseller connection lets you sell your products through AT New York & Company without managing availability, pricing and bookings by hand. Features of this connection include:
Availability Sync – AT New York & Company checks your live availability in Ventrata.
Pricing Sync – AT New York & Company gets your prices from your reseller pricing in Ventrata.
Bookings Sync – bookings, updates and cancellations from AT New York & Company are created in Ventrata instantly, and customers get Ventrata tickets.
Creating the AT New York & Company Connection
🔐 Required Role Permissions: See Connections, Modify Connections, See Connection Key
Before you begin:
You must have a commercial agreement with AT New York & Company for them to sell your products. To inquire about partnering with them, contact them via www.at-newyork.com.
You must have AT New York & Company created as a Reseller in Ventrata with their pricing (retail, wholesale/commission) defined correctly. Note that this API connection requires that the reseller is set to the "Bill to my account" settlement method.
In Ventrata Dashboard, go to Connections → Connections, click + New Connection, and select AT New York & Company from the list of partners.
Select AT New York & Company Reseller from the list of your resellers (must be created before creating a connection). The connection will inherit the reseller's configuration like pricing, allowed destinations, products, etc.
(Optional) You can also set the connection Name of your choosing, which may be helpful if you plan to have multiple AT New York & Company connections and would like to differentiate between them more easily in the future.
Press the Create Octo Connection button.
📗 TIP
If needed, you can also allow or disallow products or destinations on the connection level, in addition to what you have configured on the reseller.
Mapping Products to AT New York & Company
Securely share the OCTO API key shown on the connection you've created with your AT New York & Company contact and ask them to map your products using Ventrata's OCTO API, with pricing (octo/pricing) enabled. Typically, it takes no longer than a few business days for the AT New York & Company team to complete this.
Your Ventrata configuration is complete. You do not need to take any further steps.
📗 TIP
AT New York & Company can access all products enabled on the connection, but you can also provide the Product and Option IDs from the connection page when contacting them to specify what to map.
Managing the AT New York & Company Connection
Allow or disallow products: limit which destinations, products and options AT New York & Company can access. See how to allow or disallow products.
Rename the connection to tell several AT New York & Company connections apart.
Connection Features Detailed
This section is for anyone who wants to know exactly how the AT New York & Company connection works: which Ventrata OCTO API calls AT New York & Company makes, when it makes them, and what that means for you. Each call links to Ventrata's API documentation.
In short: AT New York & Company pulls everything it needs from Ventrata. It reads your products, checks your availability and prices, and sends bookings and cancellations. Ventrata doesn't push changes to AT New York & Company, so anything you change in Ventrata reaches AT New York & Company the next time it checks.
Product Mapping | ❌ |
You can't map products from Ventrata. AT New York & Company maps them on its side, through your account manager or AT New York & Company's portal. This works as follows:
What this means for you: AT New York & Company can only sell what it has mapped. When you add a product, option or unit in Ventrata, AT New York & Company may see it on its next refresh, but it won't sell it until it's mapped. So tell your AT New York & Company account manager whenever you add one. |
Content Sync | ❌ |
AT New York & Company doesn't read your product content from Ventrata. AT New York & Company uses the descriptions, images and other content set up on its own side, so update your content with AT New York & Company directly. |
Availability Sync | ✅ |
AT New York & Company checks your live availability in Ventrata. Ventrata doesn't push availability changes to AT New York & Company. This works as follows:
What this means for you: when you close a date, change capacity or sell out in Ventrata, AT New York & Company shows it only after its next check, so there can be a short delay. Ventrata's check at booking still prevents overbooking. |
Pricing Sync | ✅ |
Your prices come back with every availability check, once AT New York & Company asks for them with the octo/pricing capability. This works as follows:
‼️ IMPORTANT – Ask for pricing to be enabled. When you ask AT New York & Company to map your products, ask them to enable pricing ( |
Promotions Sync | ❌ |
Your Ventrata promotions don't apply on AT New York & Company. Prices on AT New York & Company don't include promotions you create in Ventrata. Set up any promotions with AT New York & Company directly. |
Bookings Sync | ✅ |
Bookings and cancellations made on AT New York & Company are created in Ventrata instantly, and customers get Ventrata tickets. This works as follows:
‼️ IMPORTANT – Bookings sync one way, from AT New York & Company to Ventrata. If you cancel, change or rebook a booking from AT New York & Company in Ventrata, for example in the Dashboard, AT New York & Company isn't notified. Contact AT New York & Company so the booking is cancelled or changed on their side too, or ask the customer to cancel through AT New York & Company. |
Pickups/Dropoff Sync | ❌ |
AT New York & Company doesn't send pickup or drop-off details with its bookings. If your products include pickups, check with AT New York & Company how it collects pickup details, or arrange them with the customer. |
Custom Questions Sync | ❌ |
AT New York & Company doesn't send answers to your booking questions. If you rely on booking questions, for example names or dietary needs, check with AT New York & Company how it collects that information. |
Extras Sync | ❌ |
Extras and add-ons can't be booked through AT New York & Company. Customers can only book your main products and options on AT New York & Company. Sell extras separately, for example on arrival. |
Redemption Sync | ❌ |
Redemptions aren't reported to AT New York & Company. Ventrata doesn't notify AT New York & Company when a ticket is scanned or redeemed. AT New York & Company only sees a redemption if it reads the booking back from Ventrata. |
Pass Walkup Scanning Sync | ❌ |
AT New York & Company pass holders can't be scanned at your entrance without a booking. Customers from AT New York & Company need a booking made through AT New York & Company before they visit. |
Gift Card Sync | ❌ |
Ventrata gift cards can't be sold or redeemed through AT New York & Company. Gift cards bought in Ventrata can't be used on AT New York & Company, and AT New York & Company can't sell Ventrata gift cards. |
✅ supported · ❌ not supported
Good to know: limits and details of the AT New York & Company connection
Good to know: limits and details of the AT New York & Company connection
Delays: availability and prices reach AT New York & Company only when it checks, so there's always a short delay after you change something in Ventrata.
Cancellation cutoff: AT New York & Company can cancel over the API only before your option's cancellation cutoff. Later cancellations have to be agreed with you.
What AT New York & Company can see: only the destinations, products and options allowed on the reseller and the connection, and enabled for sale on the Direct API source. See how to allow or disallow products.
Tickets: AT New York & Company issues the Ventrata tickets or voucher it gets on confirmation, so your usual scanning and redemption work as normal.
Test bookings: AT New York & Company can send test bookings while it sets up the connection. Test bookings don't use your availability and aren't invoiced.
FAQs
No products are displayed on the connection page.
No products are displayed on the connection page.
Verify which destinations, products, and options are allowed on your reseller and connection. Next, confirm that your products and options are enabled for sale on the Direct API source. If the issue persists, contact our Technical Support.
My Ventrata products use Booking Size fares, and pricing isn't working correctly on AT New York & Company.
My Ventrata products use Booking Size fares, and pricing isn't working correctly on AT New York & Company.
After every fare change, update the product mapping to ensure the partner tier counts are synced with Ventrata. Ensure the fare is enabled for sale over Direct API.
📚 More about Ventrata connections
Partner Information
AT New York & Company
Ventrata Partner ID: 01a16881-2948-7db1-a93d-91a2156bf5ab


