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Anchor Reseller Connection

How to connect your Ventrata products to listings on Anchor and sync availability, pricing, bookings & more.

Anchor Operating System is a cloud ticketing and point-of-sale platform built by operators for tour, cruise, and attraction businesses, running box office, iPad POS, dynamic pricing, and distribution to major OTA marketplaces. It reports more than 70 million tickets sold across venues in over fifteen countries, with reseller demand flowing through the operators who run on it.

📒 NOTE

This connection is available only to specific client accounts.

This connection type is currently available to select clients only. Please contact our Technical Support or your Customer Success Manager to check eligibility.

This connection enables you to sell your products on Anchor by automatically syncing your availability, pricing, and bookings in real time. The capabilities of this connection allow you to:

  • Sync availability and pricing for your Anchor products with Ventrata.

  • Receive bookings, updates, and cancellations from Anchor to Ventrata.


🔐 Required Role Permissions: See Connections, Modify Connections

Creating Connection

Prerequisites:

Before connecting to the Anchor API, ensure you have:

  • A commercial agreement with Anchor for them to sell your products.

  • Anchor created as a Reseller in Ventrata with retail and wholesale/commission pricing correctly configured.

  1. In the Ventrata Dashboard, go to Connections > Connections.

  2. Press the + New Connection button.

  3. Select 'Anchor' from the list of partners.

  4. Press the + New Connection button.

    Select Anchor
    ​

  5. Select 'Anchor' from the list of your resellers (must be created before creating a connection).

    The connection will inherit the reseller's configuration, like pricing, allowed destinations, products, etc.

    Select Anchor Reseller

  6. (Optional) You can also set the connection 'Name' of your choosing, which may be helpful if you plan to have multiple Anchor connections and would like to differentiate between them more easily in the future.

    📗 TIP

    If needed, you can also allow/disallow products or destinations on the connection level in addition to what you have configured on the reseller, which can be helpful if you have multiple Anchor connections linked to one reseller.

  7. Press the Create Octo Connection button.

    Create Octo Connection


Mapping Products

Email the OCTO API key shown on the connection you've created to your Anchor contact and ask them to map your products using Ventrata's OCTO API. Typically, it takes no longer than a few business days for the Anchor team to complete this.

Your Ventrata configuration is complete. You do not need to take any further steps.

OCTO API key

📗 TIP

Anchor can access all products enabled on the connection, but you can also provide the Product and Option IDs from the connection page when contacting them to specify what to map.


Troubleshooting

No products are displayed on the connection page.

Verify which destinations, products, and options are permitted for your reseller account and connection. Next, confirm that your products and options are enabled for sale on the Direct API source. If the issue persists, contact our Technical Support.


Partner Information

Expand to reveal partner address and website information.

2645 Townsgate Rd, Suite 200,

Westlake Village,

CA 91361,

USA

Ventrata Partner ID: 0e889f0f-dca4-4e9f-ba31-07ae9ae2f9d7

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