WeKnow is a London travel aggregator for inbound visitors, bundling attraction entry, walking and private car tours, theater seats, airport transfers, rail and coach tickets and UK SIM cards in one storefront. For operators, it brings international arrivals who book transfers and headline attractions together around their arrival, paying in pounds, dollars or euros, with hop-on hop-off, museum and studio tours among the products sold alongside.
Connecting WeKnow to Ventrata syncs your availability and prices and delivers bookings, changes and cancellations with tickets issued automatically.
To learn more about partnering with WeKnow, visit weknowlondon.com.
Primary website | |
Tags | OTA · Tours & Activities OTA |
Destination markets | 🌎 Global |
Source markets | 🌎 Global |
Specialties | Arrival bundles of transfers and headline attractions |
Connection features | Availability Sync · Pricing Sync · Bookings Sync · Pickups/Dropoff Sync |
Ventrata Booked GMV (last 12 months) | US$100k+ |
Developed by | WeKnow (using Ventrata's OCTO API) |
This reseller connection lets you sell your products through WeKnow without managing availability, pricing and bookings by hand. Features of this connection include:
Availability Sync – WeKnow checks your live availability in Ventrata.
Pricing Sync – WeKnow gets your prices from your reseller pricing in Ventrata.
Bookings Sync – bookings, updates and cancellations from WeKnow are created in Ventrata instantly, and customers get Ventrata tickets.
Pickups/Dropoff Sync – WeKnow sends pickup and drop-off details with its bookings to Ventrata.
Creating the WeKnow Connection
🔐 Required Role Permissions: See Connections, Modify Connections, See Connection Key
Before you begin:
You must have a commercial agreement with WeKnow for them to sell your products. To inquire about partnering with them, contact them via weknowlondon.com.
You must have WeKnow created as a Reseller in Ventrata with their pricing (retail, wholesale/commission) defined correctly. Note that this API connection requires that the reseller is set to the "Bill to my account" settlement method.
In Ventrata Dashboard, go to Connections → Connections, click + New Connection, and select WeKnow from the list of partners.
Select WeKnow Reseller from the list of your resellers (must be created before creating a connection). The connection will inherit the reseller's configuration like pricing, allowed destinations, products, etc.
(Optional) You can also set the connection Name of your choosing, which may be helpful if you plan to have multiple WeKnow connections and would like to differentiate between them more easily in the future.
Press the Create Octo Connection button.
📗 TIP
If needed, you can also allow or disallow products or destinations on the connection level, in addition to what you have configured on the reseller.
Mapping Products to WeKnow
Securely share the OCTO API key shown on the connection you've created with your WeKnow contact and ask them to map your products using Ventrata's OCTO API, with pricing (octo/pricing) enabled. Typically, it takes no longer than a few business days for the WeKnow team to complete this.
Your Ventrata configuration is complete. You do not need to take any further steps.
📗 TIP
WeKnow can access all products enabled on the connection, but you can also provide the Product and Option IDs from the connection page when contacting them to specify what to map.
Managing the WeKnow Connection
Allow or disallow products: limit which destinations, products and options WeKnow can access. See how to allow or disallow products.
Rename the connection to tell several WeKnow connections apart.
Connection Features Detailed
This section is for anyone who wants to know exactly how the WeKnow connection works: which Ventrata OCTO API calls WeKnow makes, when it makes them, and what that means for you. Each call links to Ventrata's API documentation.
In short: WeKnow pulls everything it needs from Ventrata. It reads your products, checks your availability and prices, and sends bookings and cancellations. Ventrata doesn't push changes to WeKnow, so anything you change in Ventrata reaches WeKnow the next time it checks.
Timings are typical for WeKnow and rounded, and they can change if WeKnow changes how it syncs.
Product Mapping | ❌ |
You can't map products from Ventrata. WeKnow maps them on its side, through your account manager or WeKnow's portal. This works as follows:
Typically with WeKnow:
What this means for you: WeKnow can only sell what it has mapped. When you add a product, option or unit in Ventrata, WeKnow may see it on its next refresh, but it won't sell it until it's mapped. So tell your WeKnow account manager whenever you add one. |
Content Sync | ✅ / ❌ |
WeKnow can read your product content, such as descriptions and images, from Ventrata. This works as follows:
Typically with WeKnow:
|
Availability Sync | ✅ |
WeKnow checks your live availability in Ventrata. Ventrata doesn't push availability changes to WeKnow. This works as follows:
Typically with WeKnow:
What this means for you: when you close a date, change capacity or sell out in Ventrata, WeKnow shows it after its next check. For dates it checks regularly, that's within about 12 hours. Dates further ahead are usually checked less often. |
Pricing Sync | ✅ |
Your prices come back with every availability check, once WeKnow asks for them with the octo/pricing capability. This works as follows:
Typically with WeKnow:
‼️ IMPORTANT – Ask for pricing to be enabled. When you ask WeKnow to map your products, ask them to enable pricing ( 📗 TIP – If prices on WeKnow look wrong, check the WeKnow reseller's pricing in Ventrata first: that's what WeKnow reads. |
Promotions Sync | ✅ / ❌ |
Your Ventrata promotions can apply to WeKnow prices and bookings. This works as follows:
Typically with WeKnow:
|
Bookings Sync | ✅ |
Bookings and cancellations made on WeKnow are created in Ventrata instantly, and customers get Ventrata tickets. This works as follows:
Typically with WeKnow:
‼️ IMPORTANT – Bookings sync one way, from WeKnow to Ventrata. If you cancel, change or rebook a booking from WeKnow in Ventrata, for example in the Dashboard, WeKnow isn't notified. Contact WeKnow so the booking is cancelled or changed on their side too, or ask the customer to cancel through WeKnow. |
Pickups/Dropoff Sync | ✅ |
WeKnow sends pickup details with its bookings. This works as follows:
Typically with WeKnow:
|
Custom Questions Sync | ❌ |
WeKnow doesn't send answers to your booking questions. If you rely on booking questions, for example names or dietary needs, check with WeKnow how it collects that information. |
Extras Sync | ❌ |
Extras and add-ons can't be booked through WeKnow. Customers can only book your main products and options on WeKnow. Sell extras separately, for example on arrival. |
Redemption Sync | ❌ |
Redemptions aren't reported to WeKnow. Ventrata doesn't notify WeKnow when a ticket is scanned or redeemed. WeKnow only sees a redemption if it reads the booking back from Ventrata. |
Pass Walkup Scanning Sync | ❌ |
WeKnow pass holders can't be scanned at your entrance without a booking. Customers from WeKnow need a booking made through WeKnow before they visit. |
Gift Card Sync | ❌ |
Ventrata gift cards can't be sold or redeemed through WeKnow. Gift cards bought in Ventrata can't be used on WeKnow, and WeKnow can't sell Ventrata gift cards. |
✅ supported · ✅ / ❌ limited · ❌ not supported
Good to know: limits and details of the WeKnow connection
Good to know: limits and details of the WeKnow connection
Delays: availability and prices reach WeKnow only when it checks, so there's always a short delay after you change something in Ventrata.
Cancellation cutoff: WeKnow can cancel over the API only before your option's cancellation cutoff. Later cancellations have to be agreed with you.
What WeKnow can see: only the destinations, products and options allowed on the reseller and the connection, and enabled for sale on the Direct API source. See how to allow or disallow products.
Tickets: WeKnow issues the Ventrata tickets or voucher it gets on confirmation, so your usual scanning and redemption work as normal.
Test bookings: WeKnow can send test bookings while it sets up the connection. Test bookings don't use your availability and aren't invoiced.
FAQs
No products are displayed on the connection page.
No products are displayed on the connection page.
Verify which destinations, products, and options are allowed on your reseller and connection. Next, confirm that your products and options are enabled for sale on the Direct API source. If the issue persists, contact our Technical Support.
My Ventrata products use Booking Size fares, and pricing isn't working correctly on WeKnow.
My Ventrata products use Booking Size fares, and pricing isn't working correctly on WeKnow.
After every fare change, update the product mapping to ensure the partner tier counts are synced with Ventrata. Ensure the fare is enabled for sale over Direct API.
📚 More about Ventrata connections
Partner Information
WE KNOW GROUP LIMITED
Ru0019 Arrival Concourse, Terminal 5 London Heathrow Airport
Hounslow, England, TW6 2GA, United Kingdom
Ventrata Partner ID: dcc24eda-3ea3-4801-b348-d34852f9ec14





