Postmark prioritises transactional emails to ensure they reach recipients’ inboxes promptly and reliably. By linking your Postmark account with Ventrata, your customers will never miss important messages from you.
📒 NOTE
Postmark offers high levels of customisation; however, it is recommended that you have some knowledge of HTML programming.
Create Postmark Account
Go to postmarkapp.com.
Press the Start free trial button to sign up.
Fill in:
your name,
your work email,
username,
and create a password.
Read and agree to Postmark’s Terms of Service and Privacy Policy.
Press the Let’s get started button to create your account.
Open your mail box and open an email from the ‘Postmark Support’ sender.
Press the Confirm Sender Signature button to verify your email address.
In your Postmark account, go to the Sender Signatures page.
Press the Add Domain or Signature button.
📒 NOTE
Make sure you have access to the DNS settings of your domain.
Press the Add Domain button to send emails from any email address within your domain.
📗 TIP
By adding a domain, you do not have to add confirm individual email addresses, but any email address within your domain will be able to become a sender of transactional emails.
Enter your domain name.
📗 TIP
This is the part of your email address after the @ sign, for example, ventrata.com.
Press the Verify domain button.
You are then redirected to the DNS Settings page. On this page, you will find two items that need to be added to your DNS records. This step ensures that your emails are delivered reliably by signalling to email inbox providers that you are a trustworthy sender (DKIM) and that your bounced emails are stored separate from your inbox (Return Path).
DKIM - in your service provider account, add a new record, then paste the DKIM TXT value and save the record.
Return Path - in your service provider account, add a new CNAME record using the ‘Hostname’ provided in the DNS Settings in your Postmark account, which points to
pm.mtasv.net.Watch Postmark’s videos on domain authentication for different providers.
Once your DNS settings are updated, go back to your Postmark account, and press the Verify button for both records.
📒 NOTE
It may take up to 48 hours, depending on the provider, for DNS records to propagate. It is recommended to wait 30 minutes before manually verifying. A green checkmark indicates that your domain has been verified.
Request Approval
At this stage, your account is a test account and you can send emails only within the domains you have added to your account and verified.
If you are the account owner, press the Request approval button to go live and start sending emails to real customers.
You will need to fill in a form about your planned volume and how you plan to use your account. This is to help Postmark maintain a level security and trustworthiness.
📗TIP
Review What types of messages are a good fir for Postmark to verify that your use case is a good fit and your account is approved.
The review process takes less than 24 hours on weekdays. Learn more about the approval process.
Create a Server
A server in Postmark is basically a folder to help you organise your emails.
In your Postmark account, go to the Servers page.
You will notice that a server (or folder) is automatically created for you. To create a new one, press the Create server button.
Enter a name for your server.
Pick a colour for the label of your server.
📗 TIP
The label appears as a circle in the selected colour next to the server name.
Select the server type.
Live - send messages to real recipients
Sandbox - send test messages without accidentally sending a test message to real recipients
⛔️ WARNING
Once you select a server type, it cannot be changed.
Press the Create server button.
You can create as many servers in your account as you need. There is no limit to the number of servers.
📗 TIP
To learn more about servers, read Postmark’s Servers FAQs.