Booking.com is the world's largest accommodation platform and runs an attractions arm covering more than 3,200 cities, cross-selling tickets and tours to travellers who already hold a hotel reservation. Most of its experiences supply is sourced through OTA partners including Viator, TUI Musement, and Klook, with direct operator relationships reserved for high-volume, iconic attractions in Europe and the US.
This connection enables you to partner with Booking.com directly and sell your products on Booking.com Attractions by automatically syncing your product content, availability, pricing, and bookings, eliminating the need to manage them manually. The capabilities of this connection allow you to:
Sync product content from Ventrata to Booking.com.
Sync availability and pricing for your Booking.com products with Ventrata.
Sync public and non-public promotions from Ventrata to Booking.com.
Receive bookings, updates, and cancellations from Booking.com to Ventrata.
Issue vouchers/tickets from Ventrata to Booking.com customers instantly.
🔐 Required Role Permissions: See Connections, Modify Connections
Creating Connection
Prerequisites:
Before connecting to the Booking.com Attractions API, ensure you have:
A commercial agreement in place with Booking.com Attractions to use this integration. To enquire about a partnership, get in touch with [email protected] (Inesa Jasarevic, Senior Account Manager @ Booking.com Attractions) to start this process.
Booking.com created as a Reseller in Ventrata with their pricing (retail, wholesale/commission) defined correctly. Note that this API connection requires the reseller to be set to the "Bill to my account" settlement method.
The minimum required content information is completed for the Ventrata products you will sell on Booking.com.
In the Ventrata Dashboard, go to Connections > Connections.
Press the + New Connection button.
Select 'Booking.com Attractions' from the list of partners.
Select Booking.com Attractions
Select 'Booking.com Reseller' from the list of your resellers (must be created before creating a connection).
The connection will inherit the reseller's (or reseller band's) configuration, like pricing, allowed destinations, products, etc.
Select Booking.com Reseller
(Optional) You can also set the connection 'Name' of your choosing, which may be helpful if you plan to have multiple Booking.com Attractions connections and would like to differentiate between them more easily in the future.
📗 TIP
If needed, you can also allow/disallow products or destinations on the connection level in addition to what you have configured on the reseller or reseller band, which can be helpful if you have multiple connections linked to one reseller.
Press the Create Octo Connection button.
Create Octo Connection
Mapping Products
Email the OCTO API key shown on the connection you've created to your Booking.com Attractions contact and ask them to map your products using Ventrata's OCTO API. Typically, it takes a few business days for the Booking.com Attractions team to complete this.
OCTO API key
📗 TIP
While the Booking.com Attractions team can access the full list of products you've enabled for them on the connection, you can also specify which products you would like them to map by providing the Product and Option IDs displayed on the connection page when you contact them.
Minimum Required Content
Booking.com Attractions automatically syncs your product content from Ventrata via API and does not provide an interface for suppliers to manage product content manually. To ensure a successful connection, compliance with their content standards, and the best possible display of your product, we recommend checking that the following information is completed in your Ventrata Dashboard.
Content | How Booking.com uses it | Where to edit in Ventrata |
Supplier Address | Links your product to a specific destination on Booking.com. | Supplier Settings → Address; Destination Settings (if using) → Address |
Product Title | May be used on your product listing as the Title. | Product Settings → Title (different from Internal Name) |
Product Short Description | Used on your product listing. Recommended length 1-2 sentences, without HTML, markdown, or URLs. | Product Settings → Short Description |
Product Long Description | Used on your product listing. Recommended length 60–120 words, without HTML, markdown, or URLs. | Product Settings → Long Description |
Product Gallery Images | Used on your product listing. Minimum of 3 photos, following Booking guidelines. | Product Settings → Gallery Images |
Product Highlights | Used on your product listing under "Unique Selling Points" without HTML, markdown, or URLs. | Product Settings → Highlights |
Product Inclusions | Used on your product listing under "What's included". At least one highlight required, without HTML, markdown, or URLs. | Product Settings → Inclusions |
Product Exclusions | Used on your product listing under "What's not included". Ensure no HTML, markdown, or URLs. | Product Settings → Exclusions |
Product Redemption instructions | Used on your product listing under "Additional Info". Ensure no HTML, markdown, or URLs. Redemption instructions are shared post-booking, pre-arrival, informing the visitor about how to redeem the ticket. | Product Settings → Redemption Instructions |
Product FAQs | Used on your product listing under "Additional Info". Ensure no HTML, markdown or URLs. | Product Settings → FAQs |
Option Title | Used on your product listing. | Option Settings → Title |
Option Short Description | Used on your product listing. Must not contain any HTML, markdown, or URLs. | Option Settings → Description |
Itinerary (if used) | Used on your product listing if applicable. Must not contain any HTML, markdown, or URLs. | Products → Itineraries |
Voucher Template | Voucher in PDF format is issued to the customer upon booking confirmation. | Products → Templates |
🔐 Required Role Permissions: See Promotions, Modify Promotions
Booking.com Promotions
Booking.com Attractions automatically syncs all public promotions made available to them as a reseller on the Direct API source.
They also support non-public promotions using the predefined promotion code BOOKING_CLOSED_USER_GROUP. If, as part of your agreement with Booking.com, you would like to offer a closed user group promotion with them, create this promotion in Ventrata, ensuring that:
The promotion is set NOT to be public.
The promotion is set as not public
BOOKING_CLOSED_USER_GROUPis entered in the 'Promotion Codes' field.The promotion is only allowed for the Booking.com Attractions reseller.
Closed user group promotion
📒 NOTE
Booking.com has to be blacklisted from all active promotions (public or not) you don't want them to use.
Disallow Reseller
When a booking is made on behalf of the closed user group on Booking.com, they will automatically check and apply any applicable promotions with the BOOKING_CLOSED_USER_GROUP code. Please remember promotions cannot be combined.
Troubleshooting
No products are displayed on the connection page.
No products are displayed on the connection page.
Double-check which destinations, products, and options are allowed/disallowed on the reseller and connection. If this does not resolve the issue, check that your products and options are made available for sale on the Direct API source. If the issue persists, contact our Technical Support.
Partner Information
Expand to reveal partner address and website information.
Expand to reveal partner address and website information.
Booking.com B.V.
Oosterdokskade 163
1011 DL
Netherlands
Postal address:
Postbus 1639
1000 BP
Netherlands
Ventrata Partner ID: f1a00451-151a-4376-9d76-ee06d57981c3