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Product and Branding Image Guide

Upload and manage visuals to improve visibility across sales channels and customer-facing communication.

Updated this week

General Recommendations

  • Use large, high-quality images.

  • At least 1200 x 800 px for cover images and 1920 x 1080 px for banners.

  • Optimise file size to maintain fast loading times.

Product

🏞️ Gallery Images

Showcase your attraction with a series of product images.

🛠️ Setup: Products > Products > [Select product] > Gallery Images

Gallery Images

Where they appear

Backoffice

Product Description tab

  • next to the product details

Checkout

Product Card

  • rolling banner (after the cover image)

Product Page

  • below the title and description (after the banner image)

Product Page

  • in the Highlights section

Sales Portal

Product Description tab

  • next to product details

Terminal

N/A

Kiosk

Tickets page

  • rolling gallery on the product card (if no cover image is available)

🌉 Banner Images

Create an engaging first impression on your product page with a banner image.

🛠️ Setup: Products > Products > [Select product] > Banner Images tab

⬜️ Size: 900 x 600

Banner Images

Where they appear

Backoffice

N/A

Checkout

Product Page

  • First image in the Image gallery below the title and description

📒 NOTE

If no banner image is uploaded, the first gallery image will be used as the banner image.

Sales Portal

N/A

Terminal

N/A

Kiosk

N/A

🎨 Branding

Make your products visually stand out using branded assets.

🛠️ Setup: Products > Products > [Select product] > Branding tab

Branding

Product Logo

⬜️ Size: 300 x 150

Where it appears

Receipt Templates

  • Product Logo tool

  • Used on receipts printed from kiosks and POS terminals.

  • The template logo is replaced with the actual product logo when the receipt is printed.

    Learn more

Voucher Templates

  • Product Logo tool

  • Used on vouchers distributed to customers at various stages of the booking process.

  • The template logo is replaced with the actual product logo when the voucher is generated.

    Learn more

Cover Image

⬜️ Size: 300 x 150

Where it appears

Backoffice

N/A

Checkout

Destination Page / Category Pages

  • first image on the product card, followed by the image gallery

Sales Portal

Product List

Checkout

Terminal / Tablet Mode

Product List / Shopping Cart

Kiosk

Tickets page

  • on the product card if no gallery images are available

Banner Image

⬜️ Size: 480 x 195

Where it appears

Shared URL

  • Thumbnail preview when a link to the product is shared on social media or messaging platforms.

Video

⬜️ Size: 360 x 240

Where it appears

Backoffice

N/A

Checkout

Product Page

  • displayed in the 'Overview' section

Sales Portal

N/A

Terminal

N/A

Kiosk

N/A

➕ Extras

You can upload a cover image for extras.

🛠️ Setup: Products > Products > [Select product] > Extras tab

⬜️ Size: 360 x 240

Extra Cover Photo

📒 NOTE

Currently not implemented or displayed in any interface.

⚙️ Options

Help customers distinguish between options by uploading a cover image.

🛠️ Setup: Products > Products > [Select product] > Options tab

⬜️ Size: Square dimensions recommended

Option Cover Image

Where it appears

Backoffice

N/A

Checkout

Widget

Widget

Sales Portal

N/A

Terminal

N/A

Kiosk

Select Option Page

  • option card

🏷️ Brands

Build a strong brand identity across your products.

🛠️ Setup: Products > Brands > [Select brand]

⬜️ Size: best with square dimensions

Brand Assets

Favicon

Checkout Browser Tab

  • the small icon displayed at the left edge of the browser tab to represent your checkout

Logo

Receipt Templates

  • Supplier Logo tool

  • Used on receipts printed from kiosks and POS terminals.

    Learn more

Voucher Templates

  • Supplier Logo tool

  • Used on vouchers distributed to customers at various stages of the booking process.

    Learn more

Automated Emails

  • Order Receipt Email

  • Sent to customers immediately after payment is completed for a booking.

  • Booking Feedback Email

  • Sent to customers after the travel date to request feedback.

  • Booking Reminder Email

  • Sent to customers one day before the travel date as a reminder.

    Learn more

Automated Emails

Automated Emails

Reseller Invoice / Statement

  • Recurring financial statements or invoices sent to resellers.

    Learn more

Terminal - Command Mode

Logo White

Automated Emails

  • Order Confirmation / Cancellation

    / Update Email

  • Displayed in the header of automated emails triggered by booking changes.

    Learn more

Checkout Footer

Checkout Logo

Checkout Navigation Header

🌍 Destinations

Customise how your destinations appear across the CMS.

🛠️ Setup: Products > Destinations > [Select destinations] > Branding tab

Destination Branding

Cover Image

⬜️ Size: 360 x 240

CMS Landing Page

Banner

⬜️ Size: 480 x 195

CMS Destination Page

💻 Web Checkouts

Create a unified look for all checkout in your CMS.

Branding

🛠️ Setup: Web Checkouts > Checkouts > [Select web checkout] > Branding tab

Web Checkout Branding

Video

⬜️ Size: 360 x 240

CMS Destination Page

  • right side of the destination page (fallback if no destination branding)

    Learn more

Banner

⬜️ Size: 480 x 195

CMS Destination Page

  • the right half of the destination page;

    fallback image if:

    • destination banner is not available

    • checkout video is not available

    Learn more

Banner Images

🛠️ Setup: Web Checkouts > Checkouts > [Select web checkout] > Banner Images tab

Web Checkout Banner Images

Shared URL

  • thumbnail preview when a link to the web checkout ( without a destination) is shared on social media or messaging platforms.

👥 Resellers

Each reseller can have their own identity with custom logos.

Branding

🛠️ Setup: Resellers > Resellers > [Select reseller] > Branding tab

⬜️ Size: 300 x 150

Reseller Branding

Where it appears

Receipt Templates

  • Reseller Logo tool

  • Used on receipts printed from kiosks and POS terminals.

  • The template logo is replaced with the actual reseller logo when the receipt is printed.

    Learn more

📒 NOTE

Make sure to select the receipt on the product detail to correctly display the reseller logo.

Voucher Templates

  • Reseller Logo tool

  • Used on vouchers distributed to customers at various stages of the booking process.

  • The template logo is replaced with the actual reseller logo when the voucher is generated.

    Learn more

📒 NOTE

Make sure to whitelist the appropriate reseller and product on the voucher template.

📸 Customers

Attach a customer photo during booking or from their profile.

🛠️ Setup:

Upload via:

  • Bookings > Customers > [Select customer]

  • upload during checkout (Backoffice, Sales Portal)

  • take a picture during booking on-site (Terminal)

⬜️ Size: 280 x 360

Receipt Templates

  • Product Logo tool

  • Used on receipts printed from kiosks and POS terminals.

  • The template logo is replaced with the actual product logo when the receipt is printed.

    Learn more

Voucher Templates

  • Add Guest Photo tool

  • Used on vouchers distributed to customers at various stages of the booking process.

  • The template image is replaced with the actual photo of the customer when the voucher is generated.

    Learn more

Related Articles
How to Use the Customers Table
How to Use the Resource Allocations Table
How to Use Brands
How to Set up the Product Level
Ventrata Glossary
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